Inès Benazzouz, better known by the pseudonym Inoxtag, is a French content creator who quickly rose to the top thanks to his YouTube videos. Born on February 2, 2002, in Levallois-Perret, he captivated the audience with his boundless energy, humor, and charisma. Today, he is one of the favorite YouTubers of the French and continues to surprise with his multiple projects and ambitions.
A youth rich in inspirations
Inès Benazzouz grew up in Orgeval, in the Yvelines, as the only child of a French mother and an Algerian father. From a young age, he stood out with his uncommon first name for a boy, Inès. His mother does not regret this choice, seeing it as a strength of character for her son. He managed to assert himself without ever being mocked, proving his natural charisma.
After obtaining his science baccalaureate with "fairly good" honors in 2020, Inoxtag decided to fully dedicate himself to his passion: YouTube videos. A content creator since he was thirteen, he trained in graphic design and editing. He launched a gaming channel focused on games like Minecraft and Fortnite. His varied videos, ranging from challenges to pranks, vlogs, and gaming, attract a large and loyal audience.
The rise to power
Inoxtag got closer to the YouTuber Michou, becoming his best friend. Together, they formed the "Team Croûton" in 2018, a collective of videographers that quickly became influential. In 2019, he signed a contract with Webedia, allowing him to shoot his videos in professional studios. In July 2021, his main YouTube channel reached 4.2 million subscribers.
Besides humorous videos, Inoxtag also ventured into music. In 2020, he released his first single Mili Mili in collaboration with the rapper Negrito, followed by Funkinox and a featuring with Michou. In July 2021, he unveiled the short film CUBE, in collaboration with the dancer and composer Flashboy.
Projects and collaborations
In August 2021, Inoxtag was invited to the show Game of Talent. In October of the same year, he made a splash during the Z Event, attracting more than 450,000 simultaneous viewers and breaking Squeezie‘s record for a French stream on Twitch. Despite a controversy due to remarks deemed misogynistic, Inoxtag publicly apologized and continued to move forward.
In 2022, he took on the challenge of cycling from Paris to Roubaix with his streamer friend Domingo, attracting more than 1,000 people at the arrival at the Roubaix velodrome. He then explored the island of Réunion and spent a week in survival mode on an island in Cambodia.
In May 2024, he set himself the challenge of climbing Everest. After a period of withdrawal from social media, he reached the summit on May 21, 2024. His ascent set TikTok ablaze with encouragement chants created by his fans.
Personality and influence
Inoxtag’s style is marked by great spontaneity and constant interaction with his subscribers. He is known for his daring challenges and humor, particularly appealing to young people. Inoxtag creates a strong bond with his community, retaining a diverse and engaged audience. He is perceived as authentic and close to his audience. His enthusiasm and good humor make him a well-liked personality in the online entertainment world.
A promising future
With a constantly expanding fan base and various projects underway, Inoxtag’s future looks bright. Currently on a break, he continues to get involved in new adventures. Whether through YouTube, music, or other media, Inoxtag has the potential to leave a lasting mark in the digital entertainment world.
Inoxtag is more than just a YouTuber; he is a source of inspiration for many young people, proving that passion and perseverance can lead to success.