Credits: Harald Krichel / Wikimedia Commons — CC BY-SA 4.0.
Pamela Anderson, a ’90s icon and former star of Baywatch, is back in the Hollywood spotlight. Guesting on France 2, she introduced a new film role. She also affirms her commitment to natural beauty—she has now given up makeup.
A Media Comeback Marked by Authenticity
On February 23, 2025, Pamela Anderson appeared on 20 h 30 le dimanche on France 2, opposite Laurent Delahousse. The program highlighted her career and how she has evolved since Baywatch, the cult series that made her world-famous.
She said she rewatched the series after 27 years of avoidance, feeling a mix of nostalgia and pride. Today, she seeks more mature, more personal projects. Her return to the screen signals a desire to reinvent herself, freeing herself from the fixed image of a glamorous icon.
Toward an Unprecedented Role: The Last Showgirl
Film is becoming a priority again for Pamela Anderson, who lands the lead in The Last Showgirl, directed by Gia Coppola. She plays Shelly, a showgirl in Las Vegas. However, she faces the end of her show. As a result, she must reinvent herself.
This project explores themes of identity and career change. Indeed, these subjects resonate with Pamela Anderson’s personal story. Some critics believe this role could mark a turning point in her career. Furthermore, it could attract attention from major film ceremonies.
She acknowledges that her past on Baywatch still shapes public perception. However, with The Last Showgirl, she offers a more nuanced side of her talent, far from the stereotypes that followed her.
The No-Makeup Movement and Its Repercussions
Since the death of Alexis Vogel, her longtime makeup artist, Pamela Anderson has chosen to stop wearing makeup. “Losing Alexis made me understand the value of simplicity,” she says.
This choice goes beyond aesthetics: it expresses a desire for authenticity. At Paris Fashion Week in 2023, she appeared without makeup, prompting as much praise as debate. Supported by figures like Jamie Lee Curtis, she embodies a break with Hollywood beauty diktats.
Social networks amplified this movement, with hashtags like #NoMakeUp and #TheLastShowgirl going viral. This buzz reflects a growing awareness around self-acceptance. Moreover, it concerns the fight against unrealistic standards.
A Career Between Glamour and Diverse Commitments
Brought to fame in the ’90s by Baywatch, Pamela Anderson long suffered from being pigeonholed as a “bimbo.” Yet beyond the glamour, she is actively involved in animal rights and environmental protection.
She takes part in numerous humanitarian campaigns, using her fame for causes she cares about. Her commitment to no makeup is part of this search for sincerity, away from the artifices of the entertainment industry.
Image Recovery and Future Prospects
This new version of Pamela Anderson appeals to the public and intrigues the media. Her turn toward authenticity, far from a mere marketing ploy, reflects a conscious personal and professional evolution.
With The Last Showgirl, she could surprise Hollywood and reclaim the screen. The film’s release, scheduled for the fall, is already anticipated by cinephiles and could confirm her comeback in force.
Thus, Pamela Anderson proves it is possible to reinvent oneself, combining film, commitments, and sincerity. She now embodies an ideal of unadorned beauty, counter to Hollywood conventions.