Adriana Lima Makes a Strong Comeback for the Victoria’s Secret Fashion Show

Adriana Lima in front of a blue background

Adriana Lima, one of the few human beings capable of defying the laws of gravity while wearing angel wings and 12 cm heels, makes her triumphant return to the Victoria’s Secret Fashion Show. After six years of absence, the legendary Brazilian, who seems to age as slowly as a fine wine, returns to walk the mythical runway that crowned her queen of the models. The announcement was made via Instagram (because how else would you announce your return in 2024?), where Adriana launched a dazzling "I’m coming home" with a smile that could probably sell sunglasses in the middle of winter.

Adriana Lima spreads her wings at the Victoria's Secret show

The return of the fashion goddess comes at a crucial moment. The Victoria’s Secret show, once as essential as morning coffee, had been put on hold in 2019. Criticism rained down harder than on a broken umbrella, accusing the show of being as diverse as a minimalist’s wardrobe. Today, the show is reborn from its ashes with a touch of modernity and, above all, a bit more fabric to cover diversity.

An Iconic Figure of the Show

Adriana Lima made a sensational entry into the world of Victoria’s Secret in 2000. Since then, she has become the angel no one dares to forget. With 18 shows to her credit, her departure in 2018 left a void as gaping as a Black Friday without promotions. This departure coincided with upheavals in the fashion industry, notably the cancellation of the show the following year, because apparently, no one knew what to do without Adriana.

Since its creation in 1995, the Victoria’s Secret Fashion Show had captivated millions of viewers, especially those watching and wondering if these models came from another planet. But over time, criticism became fiercer than ever, highlighting the lack of diversity and different sizes on the runway. Thus, the show took a well-deserved break to reflect on its future.

In 2021, the brand decided to reset the clock with a new project: the VS Collective. The goal? To offer a more inclusive vision and finally meet the expectations of all women, whether one has the silhouette of a Greek goddess or a goddess who enjoys cookies.

A Return Marked by Inclusivity

For her grand return, Adriana Lima is not alone. She is accompanied by a troupe of mythical angels. Notably, we find Gigi Hadid, Jasmine Tookes, and Candice Swanepoel, always ready to remind us that a little self-tanner never hurt anyone. But the show doesn’t stop there. New faces, embodying modern diversity, also lit up the stage, like Devyn Garcia, Ashley Graham, and Paloma Elsesser. Suffice it to say, the runway looked more like a UN summit than a "Beverly Hills" casting.

The show, which took place in New York on October 15, combined nostalgia and renewal. The legendary angel wings made their return, but this time, with a stronger message: you can have wings and be inclusive, all without necessarily flying.

On the music side, the atmosphere was electric. Lisa from Blackpink opened the show with a performance worthy of a global superstar, followed by Tyla, who brought her fresh touch. And to top it all off, the living icon Cher made an appearance that probably gave everyone chills, including the wings of the models.

A Highly Anticipated Event

Fans of the brand were eagerly waiting, like the anticipation before a series marathon on Prime Video. The show was broadcast live on this platform, but also on YouTube, TikTok, and Instagram, so everyone could admire the spectacle, whether from their couch or in the queue at the hairdresser.

For Adriana Lima, this return is a new step in a career that would make a cat with nine lives envious. At 43, she continues to reign on the runways while juggling her role as a mother. "I feel valued at this stage of my life," she confided, a radiant smile on her lips. Her return to the stage proves that, even after six years, Adriana remains an iconic figure in the fashion world, much like chocolate remains essential after a long day.

With this show, Victoria’s Secret seems to have finally found a balance between glamour and diversity. A successful bet for the brand, which hopes to reclaim its prime spot in the lingerie universe. A return that, it must be admitted, was awaited with as much fervor as the latest episode of our favorite series.